Launch your Microsoft Partner solution with world-class Partner Marketing services


Taking your solution to market is no small feat, especially in an industry characterised by stiff competition, demanding customers and rapidly advancing technology. What’s more, cloud solutions buyers expect solution providers to demonstrate a deep understanding of the industry in which they operate, their unique requirements, and the tribal language they use.

With the introduction of Microsoft’s new One Commercial Partner (OCP) program, solution providers wishing to work with Microsoft are required to follow specific guidelines in order to be included in the OCP catalogue and considered Co-Sell ready. Our Partner Solution Launch service gives you all the resources and guidance you need to get your solution in line with Microsoft’s OCP requirements. From there, we’re able to help take your solution from Co-Sell, to Co-Market, to Solution Map level.

Our Partner Solution Launch service includes:

Defining your strategic position

      • A Value Proposition and Differentiation workshop to help develop your Go-To-Market framework so you’re ready to execute on your growth plan
      • A digital website engagement audit that provides the insights, guidance and tools you need to optimise and accelerate customer acquisition
      • A full-day lead generation techniques workshop in which you’ll apply the key ingredients of a landing page to boost lead generation efforts

 Identifying your strategic opportunity

      • A deep dive into your business model, growth objectives, and how to build these out into marketing goals and strategy and execution tactics, as well as a questionnaire to be completed by key members of your Partner business

 Executing your game plan

      • A website refresh based on our insights and findings from your strategic position and opportunity workshops to help demonstrate your industry expertise
      • A digital marketing execution plan, including content generation, SEO, social advertising, marketing automation and more



Want to grow your Partner solution as quickly and effectively as possible?

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